The Construction Leading Edge Podcast

EPISODE 299: What does it take to grow a successful custom home building company?

In today's episode, we've invited a Systematize Your Construction Business (SYCB) client, Alex Gregg, a teacher-turned-construction-business-owner of Gregg Homebuilding, a Tennessee-based company specializing in custom-built and spec homes.

Today, Alex shares the key concepts that moved the needle for his custom home building business and how he became a better leader.

He also talks about how his company was able to switch from giving away free estimates to charging pre-construction services agreements, the major takeaways he had from joining SYCB, and more.

Make sure to tune in so you won't miss it!


Key Takeaways:

Introduction (00:00)

From teaching to homebuilding (01:07)

What was it like starting a construction company in 2008? (04:19)

Spec vs. custom home building (05:48)

Misconceptions about custom home building (09:26)

Keys to  growing a successful custom building  business (13:57)

The truth about giving away free estimates (16:52)

The Kent Hooper story (20:28)

Why is it important for Alex to become a better leader? (27:07)

Delegating outcomes vs. delegating tasks (32:07)

The biggest problems that Alex had before joining SYCB (36:01) 

What is nailing the handoff and its impact on Alex's business? (52:43)

The turning-the-tables concept (56:29)

Working ON vs. working IN (58:03)

The 3 key concepts that grew his construction business (59:27)

Life after implementing what he learned from SYCB (1:07:53)

His most valuable takeaway as being part of the CEO Alliance (1:11:41)

The biggest truth about running a business  (1:16:06)

Rapid-fire lightning round questions (1:19:20)


Additional Resources:

- Join the FREE Get Paid for Estimates Masterclass HERE

- Hear our clients' success stories HERE 

- Book a FREE call with our team HERE

- Visit Construction Leading Edge for more HERE


Connect with Alex

- Follow Gregg Homebuilding on Instagram HERE

- Visit their website for more information HERE


Books Mentioned

- Traction: Get A Grip On Your Business by Gino Wickman

- Extreme Ownership: How U.S. Navy SEALs Lead and Win by Jocko Willink & Leif Babin

- The Ultimate Sales Machine by Chet Holmes, Jay Conrad Levinson, Michael Gerber, and Amanda Holmes


The Construction Leading Edge Podcast helps construction business owners maximize their revenue, eliminate chaos, systematize their work, and win back their time.

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Direct download: CLE299_-_Podcast.mp3
Category:general -- posted at: 5:00am EST